WordPress and SEO — A Match Made in Heaven?
WordPress is the world’s most popular content management platform, powering over 43% of the internet . One of the reasons behind its popularity is that it makes Search Engine Optimization easier for dental website owners. In this article, you’ll learn about the close link between WordPress and SEO.
Why WordPress Is SEO Friendly
WordPress lets you easily edit permalinks or URLs in order to add keywords to them and simplify them. Having a clear URL structure is crucial for search engines to understand your dental website.
At the same time, WordPress makes adding and editing meta descriptions, tags, categories, and excerpts simple for each piece of content you publish. Formatting your content with sub headers and adding links is also easy. All of these are important for effective on-page SEO for your dental website.
Ready-made responsive themes are yet another SEO benefit of WordPress. Responsive themes display beautifully across mobile devices, ensuring that everyone can access your website regardless of the device they are using. Having a mobile-friendly site is crucial for ranking well on Google.
Media file management is also pretty easy in WordPress. You can easily add alt tags to images and optimize them for each page.
Last but not least, the platform is made with clean, open-source code and optimized for speed. What’s more, many web hosting providers offer dedicated hosting for WordPress with a 1-click install, simplifying both site setup and optimizing server performance. Having a fast website is crucial to ranking well in the search results page.
WordPress and SEO Plugins
So far, we’ve talked about the SEO-friendly features built into WordPress. But we shouldn’t forget the many great Search Engine Optimization plugins available for WordPress and your Dental Website.
Plugins are small extensions that increase the core functionality of the platform. Here are some SEO plugins for WordPress that illustrate this.
- Yoast SEO is a site optimization tool that helps you polish your content, add SEO titles and meta descriptions, make your site easier to crawl for search engines and more.
- All-in-One SEO Pack can optimize your site for search engines out of the box by generating meta tags and titles automatically. It comes with lots of other SEO features and options, including support for Google Analytics and e-Commerce tools.
- Broken Link Checker helps you find and fix broken links on your site.
- RankMath provides smart automation, including keyword optimization, content analysis, SEO testing, and more.
- LiteSpeed Cache uses caching to speed up your web pages and improve the user experience.
- Social Media Share Buttons & Social Sharing Icons helps you generate backlinks through social shares.
These are only some of the SEO plugins in WordPress. You can find many others in the official plugins directory.
WordPress and SEO – The Wrap Up
WordPress can help you generate more organic traffic. It does this through a combination of built-in features and third-party plugins. That said, WordPress doesn’t do the hard Search Engine Optimzation work for you. You still have to publish valuable content, research keywords, build backlinks, and more for your dental website.
WordPress gives you all the SEO tools you need to succeed, but you still have to use them effectively to see results. Just because you use WordPress doesn’t mean you should take any shortcuts with your SEO.
WordPress and SEO – Additional Resources
- Usage Statistics of WordPress – Usage statistics and market share of WordPress
- WordPress Plugin RankMath – Extend the functionality of your website and make it SEO friendly by using Rank Math SEO and the various modules it comes with.
- WordPress Plugin Directory – Extend your WordPress experience! Browse 59,645 free plugins.
